Your Digital Marketing Plan
Before you start implementing any changes, it's a good idea to set out a roadmap. Taking the time to think about your objectives, timescales and budget now will help you develop a plan that's right for your business
What are your goals for your website? Increased traffic, contact and sales are all valid options; but being able to quantify these things will give us a clear idea of where we're going and how efficient your future ads are
To stand out from the crowd you need to understand the crowd. What are your competitors doing? What's their content like? More importantly - what are they missing that you can include to show that you're different?
Next, we make sure your website is ready to deliver. The content has to be well written, informative and relevant. We'll look into the code and make sure that it's properly set up to be well received by search engines
4. Paid Advertising
Finally we can move on to paid advertising. It may be a lot of work getting this far, but the steps you've already taken will give a firm foundation and significantly contribute to the success of your website